Product & Service Marketing
Reach Drivers
TheTrucker.com (Display)
Frequency is the key to response, so banner advertising offers the opportunity to expand your exposure. When advertising on TheTrucker.com, you reach your trucking target audience every day when truck drivers and trucking industry professionals visit the website for the latest news stories, videos and truck driving job listings.
Extended Display (Amazon)
Extend your reach even further with messages on the Amazon Ads Display Network’s array of partner website, mobile apps, specifically targeted to your own defined audience. This enhanced digital banner program delivers your message to the right audience, at the right time, on the right device to target new customers and build brand loyalty.
The Trucker Today
The Trucker Today is The Trucker Media Group’s email newsletter containing the leading news stories, current events, truck driving job listings and other information affecting the trucking industry. The Trucker Today is subscription based and is delivered directly to the desktops, laptops and mobile devices of truck drivers and other trucking industry professionals.
For a complimentary subscription to The Trucker Today, Click Here.
The Trucker
The Trucker is the trucking industry’s leading news publication, containing the latest and most comprehensive news articles on the nation, business, equipment and technology as well as other feature articles of interest to truck drivers. The Trucker is printed and distributed monthly at over 400 truck stops and other locations frequented by truck drivers.
For a complimentary subscription to The Trucker, Click Here
The Trucker Jobs Magazine
The Trucker Jobs Magazine is the industry leading truck driver recruiting publication, containing truck driver job opportunities, stories of drivers and their love of trucking, financial advice and job-hunting tips. The Trucker Jobs Magazine is printed and distributed monthly at over 400 truck stops and other locations frequented by truck drivers.
For a complimentary subscription to The Trucker Jobs Magazine, Click Here
Digital Retargeting
Retargeting is a cookie-based technology that uses code to anonymously ‘follow’ your audience’s behavior on the internet, and then service relevant ads to that consumer based on their previous actions. Increase visitors to your website by retargeting your own website traffic with a custom display advertising campaign. Research has shown the conversion rate of a returning visitor is 10 times greater than that of an initial visitor.
OTT/Streaming Advertising
Engage and develop a deeper connection with desired audiences using videos to raise awareness and point directly to information about your product, service or company. Videos do more than simply reach out to your target audience; they engage them and forge a deeper connection which significantly boosts your click through rate and brand recognition. The Trucker Media Group can help grow your audience with high quality video experiences delivered to any device.
Geofencing
Geofencing is the use of the Global Positioning System (GPS) to create virtual boundaries around a location and then send messages to the smartphone users who enter that defined geographic area. This powerful mobile advertising solution allows the advertiser to trigger the right message at the right time and place in the form of banner advertising within most popular mobile apps. This is a perfect digital advertising solution when targeting attendees at truck shows, truck stops, sporting events and other places where large groups gather.
Why Us
Solutions that Work
We offer performance-based lead generation and branding solutions for desktop, mobile and print publications.
Customer Service
Our professional marketing team customizes and monitors your campaign for maximum results.
Targeted Audience
Our robust suite of advertising solutions is effective at reaching your valuable, sought-after audience.